One week into our four-week membership drive, the glass is 17% full and
83% empty. Only 34 NHLFA'ers have become paying Members and the March
15 sink-or-swim deadline to reach 200 paying Members is fast
approaching. Another very disappointing fact is that only 3 of the 34
paying Members are Canadian and one third of NHLFA'ers are Canadian.
We've included all the names of paying Members at the bottom of this
note.
We've monitored the discussion on the NHLFA Web site under 'The Boards'
and have carefully reviewed every e-mail in response to our membership
drive. There is a common theme among the comments. The following are
the two primary concerns we have received:
- A lower Membership fee of $5 to $10 (all figures USD) would be more reasonable.
- There is still unanimous support for the Association and many people are volunteering their skills and time and want the NHLFA to succeed.
With these comments in mind, we have carefully examined ways to survive
beyond March 15. On Monday this week, we proposed a plan to paying
Members that expands our membership drive. The paying Members have
accepted this plan.
THE PLAN
Currently, the Association has 16 distinct challenges it must overcome
in the next few months. We are inviting all NHLFA'ers to contribute a
little bit of time to one or more of 16 "Teams" tackling these
challenges. You can join one of these Teams for $7. You will be
involved in the decision-making process on specific issues and you will
also help achieve our membership drive goals. NHLFA'ers who sit on at
least one Team will become "Team Participants".
There are now three distinct levels of NHLFA participation:
– Paying Members - $33
– Team Participants - $7
– Subscribers - no charge
Each Team will examine specific issues, solicit opinion from NHLFA'ers
and recommend a solution. Paying Members would be invited to
participate on ALL Teams. Each Team will be led by a "Captain" to
ensure specific issues are effectively communicated to the Team
participants, voted on and documented. Participation as a Team Captain
would require only a few hours of e-mail communications with
participants on your Team.
Please review the following list and then consider joining a Team where
you feel your skills/opinion would benefit the NHLFA:
- Mandate
- Recruitment & Retention
- Advertising
- Internal Fundraising
- Corporate Sponsorships
- Local NHLFA Chapters
- NHL Arena Promotions
- NHLFA Conference
- NHL Player Awards
- NHLFA.com Technical Infrastructure Development
- NHLFA.com Web Content
- Selection of Advisory Board
- Multi Sports Web Portal Development
- Fan Report and Mini-poll Development
- Promotions
- NHL Players' Association Communications
You can review the descriptions of each Team and join as a Team Participant by visiting this link:
http://www.nhlfa.com/thestore/teams.asp
- OR -
You can become a paying Member of the NHLFA by visiting this page
http://www.nhlfa.com/thestore/membership.asp
We accept credit payments and also welcome cheques and money orders sent
to the following address:
Payable to: NHLFA.com
Attn: NHLFA Memberships
56 Glendenning Drive
Ottawa, Ontario, Canada
K2H 7Y9
Finally, please read or post comments about this membership drive at
http://www.nhlfa.com/boards.html
Sincerely,
Jim Boone
boone@nhlfa.com
--------
Thanks to all the 34 paying Members of the NHLFA!
(As of February 20, 2002)
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